

The U.S. stands out first in the smart home market in terms of market development and revenue. As per Statista’s Digital Market Outlook, the United States is the world’s biggest market for Smart home innovation in terms of profit and household adoption. The interest of people in the United States is growing day by day due to its usage, advantages, automation excitement, safety, and security that it provides to the customers.
Increasing mobility is one of the emerging trends for smart home marketing during the forecast period. People love to be connected with their devices at home, office, and other places. No matter where you are, you can control everything with the help of smartphones and gadgets.
Increasing customer acceptance is one of the important factors which increase the demand for smart homes in the global market. The customer identified it as very reliable, easy, safe, and efficient.
Advancement in the Internet of Things (IoT) also increases the demand for smart homes in the global market. Peoples find it easy to control and manipulate as smart home appliances are now integrated with the Internet of Things.
Researches from park associate show that the people in the USA are still not familiar with smart home innovation. Therefore, this industry has lots of potentials to grow. Some of the findings of the consumer trend are mention below:
There are more than 4.6 million smart homes and buildings in the United States during 2017, a number that is predicted and expected to increase by up to 5 times by 2021. Technavio forecast that the Smart home market in the US to develop at a CAGR of 38.02 percent over the period 2015–2019.
There are currently more than 47.4 million smart homes in the United States, and it is predicted that this number will be increased by up to 10 to 12 % by 2021. Statista forecast that the Smart home market in the US to develop at a CAGR of 14.9% percent over the period 2020 to 2025.
The COVID-19 pandemic has seriously affected the development of the worldwide smart home industry. Worldwide sales are expected to decrease by 5-10% in this financial year, contingent on the diffusion of the infectious virus. The effect of COVID-19 is significant in business sectors, for example, the US and China relations have been adverse which results in supply chain disturbance. Due to COVID-19 lockdown, lots of manufacturing industries are shut down which badly affects the production of smart home appliances and completely disturbs the supply chain mechanism. This results in high prices and shortages of smart home appliances. Now a day it is difficult for a Smart home integrator to generate a handsome profit due to this pandemic.
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